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Archive for the 'Symbolic Action' Category

Global Cool Self-Nomination Campaign Goes Awry

Posted by keith on 13th September 2010

Flicking through my news feeds I came across an article by George Monbiot in The Guardian entitled “Green heroes working for the right kind of environmental change”. As always, I quickly scanned it looking for anyone who was actually doing anything to undermine the industrial system, and was pleasantly surprised not to see the usual mish-mash of light green writers and campaigners, but rather quite a few real people who are working with other real people: obviously no one doing anything “naughty” but then all these people are conveniently off the radar of the mainstream media.

As I was about to go to the next article, I noticed an awful lot of comments related to George’s call for nominations for another ten people. Now, there is no way, surely, that anyone would jump upon this and orchestrate a campaign to get everyone on their mailing list to post a comment…would they?

And, as if by magic, one or two names started cropping up with efficient regularity – one of them more than any other…

rebeccajg

10 September 2010 7:50PM

I nominate Caroline Fiennes, who runs Global Cool. Her organization is pursuing a very innovative campaign to change behavior of people who are beyond the reach of traditional environmental messaging. It’s a totally different approach than what I’ve seen elsewhere, and could be a great model for other countries.

Hugs1

10 September 2010 7:55PM

‘I nominate Caroline Fiennes and the team of Global Cool (http://www.globalcool.org/) – campaigns which get to the parts others don’t. Proving the concept that you can have fun living a greener life without sacrificing the things you enjoy.

Sanjiv

10 September 2010 7:57PM

I would like to nominate Caroline Fiennes at Global Cool for doing great work to raise environmental awareness more widely and to make it, well, cool!

Lesq1

10 September 2010 8:04PM

I’d like to nominate Caroline Fiennes of Global Cool.

While most environmental stuff is just preaching to the converted – and a lot of the rest is hair-shirt and sandals – Global Cool have taken on the hardest task of all – convincing the UNconverted (many would say UNCONVERTABLE) that Green is The Thing.

For sheer balls, you’ve gotta go for Caroline and Global Cool!

My second choice? Caroline Fiennes of Global Cool.

My third choice? …… You got it!

Mihrimah

10 September 2010 8:49PM

I nominate Caroline Fiennes of Global Cool. I like how Fiennes and her team are working to reach beyond the usual environmentalist crowd — so that eco-consciousness is truly mainstream.

Yes, there does appear to be a pattern emerging here. So let’s look at Global Cool, and see why Caroline Fiennes, or her PR company, think she is so worthy of nomination for this prestigeous award (for goodness sake, it’s only a list!).

Looking at the website, the first thing that struck me is that it was just a blog of trendy green stuff, packed to the gills with YouTube videos. I’m not sure how this makes Global Cool an “innovative” campaign, but maybe I’m just in the wrong demographic…or something. There is, fortunately, an About page, which reads as follows (without the billion YouTube videos embedded):

Global Cool is a green lifestyle organisation that inspires people to think differently and live differently. We work with celebrities and entertainment to show you how to live a greener life without sacrificing the things you enjoy.

Since 2007 we’ve worked with the likes of Sienna Miller, Orlando Bloom, Leonardo DiCaprio, KT Tunstall, Josh Hartnett, Stephen Fry, Rosario Dawson, Pink, Scissor Sisters, Maroon 5, Tony Blair, Prince Charles, Amy Smart, Amitabh Bachchan, Dermot O’Leary and many more to bring you a whole host of innovative ideas for leading a greener life…

Join the 100 mph Club
We took Mr Hudson, Rick Edwards, George Lamb and Scott Mills on Traincations around Europe to show you how easy it is to get around Europe by train. We also teamed up with Eurostar and Rail Europe to make it quick and easy for you to book your own Traincation.

18 Degrees of Inspiration
We showed you how to turn up the style and turn down the heat at home with our 18 Degrees of Inspiration videos with Jo and Leah Wood, Laura Bailey, VV Brown, Stella Tennant and Adam Croasdell. We also teamed up with Facebook and ASOS to give you the chance to show off your own fabulous knitwear.

Do It In Public
We went to a whole host of summer festivals and worked with bands and artists like Keane, Elbow, Goldie Lookin’ Chain, The Killers, McFly, The Courteeners, Florence & the Machine, Jet, Foo Fighters, Paolo Nutini and many more to promote the joys of public transport.

The Art of Swishing
We hosted an official London Fashion Week party in association with Estethica to launch The Art of Swishing, the latest trend in clothes recycling.

And that’s just the beginning! To keep up to date with everything Global Cool is planning in the future, sign up to our newsletter here or follow us on Facebook and Twitter.

Global Cool is run by the Global Cool Foundation.

This looks terribly superficial – especially the lie that you can carry on doing whatever you do and still be green – and with the inclusion of Tony Blair (warmonger), Stephen Fry (techno obsessive) and Dermot O’Leary (Simon Cowell’s sock puppet) it’s a struggle to see an kind of consistency with the green message; but, as I say, I’m presumably not trendy or un-green enough to be influenced. Let’s go down a level and see what has actually been happening…

Do It In Public

Do It In Public is back for summer 2010. We’ve already been showing you how to get to and from this year’s music festivals without having to dig your car out of a muddy field and we’ll be travelling (by public transport, of course) to some of this summer’s festivals ourselves, so keep an eye out for our exclusive videos with some of the bands, including Lightspeed Champion, Caribou, Sunday Girl, Hudson Mohawke and Max Tundra.

We’re also celebrating the joys of reading books on buses and trains by launching our online book group, Books In Public. Find out more here. And if you’ve ever been sat on a bus or train and seen the man/woman of your dreams but lacked the courage to go and ask them out, we’ve got the perfect solution. Throughout the summer we’ve been hosting the Art of Conversation series on a restored Routemaster bus in London.

Ok, digging around a bit more, it seems there isn’t actually anything wrong with what they are doing – it is good to talk to people, for instance – but I have been digging around for far too long to find anything really useful. Apart from the fact that life is not just what you see on YouTube (especially when their embedding servers keep failing), it seems that I actually understand the target demographic more than Caroline Fiennes and her friends at Global Cool: if it takes more than a couple of clicks to get anywhere, then most people won’t bother. It’s all very well seeing trendy people talking about superficial stuff, but superficial doesn’t change anything, and thus Global Cool have backed themselves into a very tight corner in which non-famous trendy people look at videos of famous trendy people doing very little – to what aim I have absolutely no idea.

Back to the Guardian comment page, this pops up:

Quercusrobur

10 September 2010 8:53PM

this is looking rather like an orchestrated and concerted attempt at plugging the individual named above to me…

Thank you, Quercusrobur. The tide of nominations mysteriously stopped at this point…until a few comments had obscured the exposure of Global Cool’s PR stunt:

mlb7

11 September 2010 12:35PM

I nominate Caroline Fiennes of Global Cool – an innovative and inspiring charity which makes green behaviours fashionable

philjhjones

11 September 2010 2:11PM

I nominate Caroline Fiennes of Global Cool – a truly inspiring campaign that engages and inspires people in a completely innovative way, who ordinarily would not be involved in green thinking

http://www.globalcool.org/

A quick web search for this exact phrase uncovered Phil Jones’ Facebook profile which, if you are on Facebook, you can see suggests that Phil works for either Global Cool or it’s related campaign Project Genie – the plot thickens.

IJKLondon

11 September 2010 3:46PM

I nominate Caroline Fiennes and Global Cool … love they way they bring green issues out of the media that more or less preach to the converted (The Guardian :)) to a media readership that are more cynical and probably have less money to spend on organic/free range/recycled etc. … It’s this broader spectrum of people in the UK who can have a greater influence on our environment.

newhouser

11 September 2010 8:51PM

I’d like to nominate Caroline Fiennes from Global Cool, they are doing cool things about the environment

AngusAndKath

11 September 2010 9:40PM

We nominate Caroline Fiennes of Global Cool for her ability to bring green issues to a wider audience.

HomeMadeLifeforum

11 September 2010 10:39PM

I’d like to nominate Caroline Fiennes of Global Cool to stop creating sockpuppets to nominate herself…

Oh, thank you, HomeMadeLifeforum, for those refreshing words!

WendyinVancouver

11 September 2010 10:47PM

I nominate Caroline Fiennes of Global Cool. It`s an organization that focuses on making environmental issues cool and appealing to young people who normally don`t care much about making environmental change. It`s a really innovative approach and very important as a way of targeting people who aren`t already committed to environmental goals.

WendyinVancouver didn’t see that, and probably just opened her “Vote for me!” email, being a few hours behind the UK.

PlinyCC

12 September 2010 12:35AM

Nth that- Caroline Fiennes of Global Cool…….

At this juncture I would like to point you, Dear Reader, to the list of sponsors that a little bit more clicking uncovered, including:

Mr and Mrs Smith – a global travel company
ASOS – an online fashion retailer, one of many fashion related sponsors: you know, that thing that tells us whatever we have isn’t good enough and we have to change it for something else
Microsoft – another fashion company ;-)
CBS Outdoor – a company that pushes adverts in peoples’ faces wherever they go
White and Case – a legal firm that assists with the privatisation of common and national assets

The final word, though, must go to my new friend Quercusrobur, who almost managed to kill off Caroline’s nominations: only to be replaced by Darren Taylor and, as we can see here, Jenny Holden, who got all her Facebook friends to vote for her (I checked). Still, at least they don’t co-opt celebrities and planet-eating businesses in their work…as opposed to Global Cool:

Quercusrobur

12 September 2010 1:06AM

I’d like to nominate anyone who invents a spam filter that stops C******* F****** and her green-lite celeb-fawning eco-consumerist ‘cool’ website being nominated by her pals in place of people who are actually doing meaningful grass roots stuff that might just make a difference to this small planet that we live on

Posted in Astroturfs, Exposure, General Hypocrisy, NGO Hypocrisy, Symbolic Action | 3 Comments »

Monthly Undermining Task, August 2010: Crash The Mainstream Environmentalists’ Party

Posted by keith on 9th August 2010

They (350.org) refuse to countenance the idea that industrial civilization is the problem – every action leads to the Senate, even requests to non-US “members” lead to the Senate. They are like a stuck record – a really dated record, like Alice Cooper trying to down with the kids when he spends most of his time playing golf. Bill McKibben may once have bitten the heads off proverbial bats, but now he’s just trying to get a clean shot down the fairway with all his mainstream buddies waiting in the clubhouse.

Not a day goes by when the words of the representative of some Environmental Group or other isn’t contacted by a newspaper or television station asking for comment on the story of the day, whatever will happen to sell the most papers or garner the most viewers. Without fail the comments offered are words of the most ineffectual sort, gently admonishing this or that company or politician, and offering the kind of advice that would sit comfortably in the pages of any corporate enviro-speak manual. Only today, a representative of Greenpeace Netherlands referred to the export of thousands of tonnes of electronic waste using the execrable phrase: “The fundamental problem with electronics is that it’s designed in a very bad way.”

Not, “The fundamental problem with electronics is that it is a symbol of an ecocidal consumer culture”, perhaps adding, “and the tide of toxic waste won’t end until that consumer culture comes to an end.” You won’t hear that from Greenpeace, or any other mainstream environmental group.

Not a week goes by without some campaign or other being launched to prevent environmental destruction, or make efforts to put right that destruction. The vast, vast majority of these campaigns are based upon the same “logic” as the vast, vast majority of people who make comments to newspapers or television stations: this is the system we have, so we have no choice but to make it behave itself as best it can. That, of course, is bullshit.

As I have written time and time again, it is an utterly pointless task trying to make Industrial Civilization sustainable or “environmentally friendly”, because the nature of civilization is to destroy, to take what it wants to achieve its aims and only stop when it runs out of energy, people or space. It only stops when it collapses – it never stops of its own accord.

The mainstream environmental movement has never got this, and never will, because its very existence depends on the support of a large number of people both for income and staffing. It also depends on the good will of the system itself, that permits it to protest peacefully, speak freely and generally operate within the Law of the Land. There is an invisible line that separates the words and deeds of the mainstream from the words and deeds of the “extremist”; that same line separates that which is pointless, ineffective action from that which will actually achieve the kind of change humanity requires in order to survive.

This line is never crossed.

If you want to see this entire movement in microcosm, look no further than 350.org and the work they do which has come, in recent months, to define environmental symbolism. I have written about them before, but was moved to write again by the following email that purports to originate from the desk of Will Bates, one of their key campaigners:

Dear Friends,

On the morning of April 21, 2009, as people rallied in thousands in the city of Cochabamba, a young woman walked to the center of the conference, took a deep breath, and improvised a 350 banner, joining a new worldwide call for climate action.

She had worked the previous day to try and convince her friends at 350 to join her, but in the mainstream NGO community, taking REAL action on climate change is a risk that few larger NGOs are willing to take. This was one the smallest actions that day, but one of the most powerful.

And she didn’t stop there. Determined to make a difference, she overcame even more challenges at Cochabamba by calling for no NGO to undermine 300ppm in the plenary sessions and calling for action on behalf of millions of people in Bolivia and around the world.

Unfortunately, not all representatives of 350.org shared her bravery and failed to fight for a fair, ambitious and binding international people’s agreement steering us towards safety below 300ppm.

So she, the activist, with other activists, went back to work.

I spoke to the woman on the phone last week, and she relayed the news that she’s found a group of activists who were inspired by her actions, and together they’re planning to keep calling for support of the people’s agreement out of Bolivia. Temperatures must not exceed 1C and we must get back down to 300ppm.

But we’re not waiting until October to Get To Work–we’re starting now. Ambitious climate action takes a bit of planning–that’s why we’re coordinating a week of local “Climate MeetUps” at the end of August calling for 300ppm. The meetups will be short and casual meetings we can use to make big plans for the coming year.

Think of it as a synchronized, global planning meeting. At your Climate MeetUp in August, you’ll be supporting real activists around the world in unveiling the new 300.org campaign — a Global Work Party supporting the position finalized in Bolivia:

“On a shared vision for long-term cooperative action, the submission calls for developed countries to “take the lead and strive towards returning greenhouse gas concentrations in the atmosphere to well below 300 ppm (parts per million) CO2eq with a view to returning concentrations to levels as close as possible to pre-industrial levels in the longer-term, and to limit the average global temperatures to a maximum level of 1degree Celsius with a view to returning temperatures to levels as close as possible to pre-industrial levels in the longer-term.”

The Global Work Party, supporting our new campaign for 300ppm will be a chance for all of us to show what leadership really looks like — together, we’ll get to work creating climate solutions from the ground up and demand our politicians do the same.

Thank you for making us see the light,

Will Bates on behalf of the entire 350.org/300.org team.
_____________
350.org is an international grassroots campaign funded by the Rockefeller Foundation. It aims to build and protect their brand at all costs. It mobilizes a global climate non-movement united by a common call to protect the current economic system. By not sharing the real climate science with citizens and supporters, and by protecting the status quo, we will ensure that the world’s most vulnerable will not succeed in establishing bold and equitable solutions to the climate crisis. 350.org is what we like to call “ The most powerful brand in the world”.

What is 350? 350 is the wrong number that we tell supporters is the safe upper limit for carbon dioxide in our atmosphere. Scientists measure carbon dioxide in “parts per million” (ppm), so 350ppm is not the number humanity needs to get below as soon as possible to avoid runaway climate change. To get there, we need to get back to pre-industrial levels of 278. However – 278 is a different kind of PPM- this is a number which would only be possible by embracing a new economic system based on people, not profits as we build a zero carbon society. Unfortunately, this model representative of social equality is not a model that compromised, well funded mainstream NGOs embrace.

I have no way of verifying whether Will Bates wrote this or not, but if so it would be an extraordinary turnaround by an organisation that was originally set up using a grant originating from the Rockefeller Brothers Fund, a bit of guilt-shedding “philanthropy” funded from a long history of global oil, construction and banking interests.

Actually, looking at the 350.org website, I see no evidence of this turnaround as yet, and am not the slightest bit surprised because any organisation that would take its seed-money from the same fund that founded the conservative free-market thinktank, the American Enterprise Institute is not likely to bite the hand (or rather system) that feeds it.

The upshot of this is that nothing 350.org – or for that matter WWF, Conservation International, The Sierra Club, Greenpeace and any other mainstream environmental group you wish to name – do, is going to upset the system from which that group gets its money and its support.

One sees occasional glimpses of light, but just as soon as something chances to suggest a genuine desire for real change from the mainstream, the heavy fist of popular support comes crashing down. No wonder all anyone is ever asked to do on behalf of these Groups (often called NGOs) is make a symbolic gesture.

When you take part in a protest that does not directly threaten the thing you are protesting against, you are simply sublimating any anger you might have into whatever symbolic acts you have been led to believe will lead to change.

This process of sublimation is repeated in all facets of Industrial Civilization, from the Government Consultation and the Parliamentary Process through to apparently useful tools as Judicial Review and industrial Whistleblowing; all chances of real change are prevented by an array of gaping holes, channelling our anger into “constructive” activities. Because we followed the recommended course of action – the peaceful alternative – we feel sated and content that right has been done, even when nothing has been achieved.

About 3 years ago, talking to a friend, I had what I thought was a pretty good idea: I would take it upon myself to show the environmental mainstream up for what it is; show to people that groups like WWF, Friends of the Earth and Greenpeace are a big part of the problem, not part of the solution. It occured to me that simple exposure of these double-standards might be enough to change the public’s perception of “environmentalism”.

Of course I didn’t realise at the time that I might be falling into the same trap as everyone else in my position, and that simple exposure would not be nearly enough. True, if you tell someone something enough times then they will begin to believe it is true, but all the while these groups have big incomes (often from corporate funding) with which to publicise their work then the small voices that say, “but this won’t change things,” will be constantly drowned out by the mainstream desire to stay within the confines of the ecocidal industrial system.

I say again: it is an utterly pointless task trying to make Industrial Civilization sustainable or “environmentally friendly”. The big environmental groups don’t get this and they never will.

What is needed – if you are willing to do this with me – are a range of different tactics that will inject a hefty note of dissonance into the pitiful messages of “change” that the mainstream perpetuates. I will give you an example: let’s suppose that the email above was a fake; produced, in fact, by someone who wanted to show the truth behind the nice, civilised press releases that 350.org churn out. It would not take a huge effort to alter an existing email, then forward it on – thus masking the original email header – as a piece of “news”. How many false press releases would need to be circulating before people started asking questions of the originators of those messages?

I consider this to be low risk, for how can such an act be libellous if it contains more truth than the original message – the one that said that small reductions in carbon dioxide over decades are sufficient; the one that said that writing to or petitioning politicians would change things; the one that said we can continue having a growing economy and also protect the biosphere? That’s three lies that are commonly written, or at least implied in huge number of press releases. How can your amended version be libellous if it contains more truth than the original message?

Plus, who would want to admit that they had been lying in the first place?

As the Environmental Groups pat each other on the back – notice how they hardly ever criticise each other, that would be like criticising yourself – tell each other what a great job they are doing, and pouring another glass of celebratory fizz, they might not spot who is sneaking in the door, switching the music off and turning on the bright lights of reality.

Low Risk

Ok, there’s a small chance you might get lynched, but what about starting at a real party, like the one Greenpeace is holding near to Heathrow Airport on Saturday 28th August. Here, you can have my personal invitation if you want. There are all sorts of events like this, celebrating pyrrhic victories, such as the cancellation of a third runway west of London (is this really a “local” party, considering WWF, Greenpeace and RSPB are involved?), at the same time as as airport expansion pushes ahead in Edinburgh, Bristol, Cardiff, Manchester and to the east of London. Plus what about campaign launches, updates and anniversaries – there are so many to choose from all over the world.

Perhaps the most subversive thing you can do at these events is to ask questions of as many people as you can; questions like, “What will/did this achieve?” “Why are you doing this?” “Why do you think it will work?” “What’s the point if the system stays the same?” and so on. Creating uncertainty is the key here for, certainly at every meeting I’ve ever been to, the attendees are in search of answers, but rarely ever question the ones they are given. For instance, events to organise marches – as though marches ever achieve anything – are always framed in such a way that the march will happen anyway, and it is just the detail that is being discussed. Ask the questions – challenge the received “wisdom” that marches change anything: create uncertainty. Then leave.

I want to make it clear, I have plenty of time for the research work and dissemination of information that many groups do, even WWF produce some excellent papers. What I have a problem with is what happens when we know this: what do we do? We do what we are told, because we have been led to believe change will happen…and it never does.

Local and national radio stations are ripe areas for undermining the mainstream message of inaction. Care is, of course, necessary here because you don’t want to be undermining the fact that environmental destruction is taking place; but right from the off, the message that a representative of Greenpeace or Sierra Club will give is that humans are causing the damage – not civilization, not the industrial system, but humans. In many cases a news story based phone-in will welcome a representative of an environmental group, and you can be that representative. As the show starts, call the station, let them know that you represent whichever Group is relevant to the story (all the better if the story is about the group itself!), give a false name if you like, and then go on the show.

Remember, what you are getting across is essentially what the group is afraid of saying: that there is no point appealing to politicians and businesses, there is no point marching, signing petitions, holding candlelit vigils; all of this is just grist to the mill. No, your Group is going to change its tactics and denounce the entire industrial system because the industrial system is the problem. You will refuse to work with politicians and business, and embrace communities; give the say back to the people, not tell them what actions to take from some head office. In short, you are telling the world that you have failed and something entirely different is needed.

(On a specific note, and one that really rankles with me, if you can go on as a spokesperson for PETA, then mention that you are no longer going to use sexist, misogynist campaigns that focus on bare female bodies – that ought to stir a few pots.)

Even lower risk, there is always the option of sending a letter to a newspaper, magazine or journal playing the “representative” card. Most publications don’t follow up on letters, so you can use the published addresses of the mainstream group you are choosing to (I was about to use the word “defame”, but in the circumstances I reckon you are simply showing them the light, as it were) undermine. Friends of the Earth have conveniently produced a guide to getting your letter printed – just remember the salient points that civilization is what is destroying the planet, and no amount of pandering to the system is going to change things; and away you go!

Medium Risk

This article cannot hope to cover more than a tiny number of the possible actions, so please take some time to read this list for more ideas – and send me some more if you have them. But now it is time to move on to a few higher-risk actions, that aren’t for the faint-hearted, but which could really undermine the mainstream message.

One such type of action – a logical step on from pretending to to work for mainstream groups – is actually working for them, then turning the cards. It’s dead easy to volunteer to work at a Group and get involved in small scale public-facing activities like street stalls and leafleting – in my experience, though, because such activities are so ineffective, it is likely that simply telling the public the truth about campaigns (i.e. they are just making people think the Groups are on the case, when they are not) will be even more ineffective. The real undermining as a volunteer is to be done in group meetings or at conferences – which you will need to work at to get invited to – when you will have the opportunity to strike at the heart of the “activist” community, and lead a few people to a better place. The risk comes if you get a chance to speak on behalf of a local branch – and will therefore make quite a few people upset – and then tell the truth about the way the group is operating. If you want to really speak on behalf of the Group itself at conferences etc., with bona fide credentials, then you will almost certainly need to already be working for that group: trust takes a long time to build up. Once in a position of trust, though, the opportunities for telling both the people inside the Group and the public in general the truth about mainstream “activism” are considerable. If you want to hang around for a while, then you might be best concentrating on subtle messages or “accidental” slip-ups in press releases and speeches; but if you are already sick and tired of working for the Man, in the guise of an NGO, then you can be as blatant as you like.

You may only have one shot at this before being unceremoniously dumped, and be unlikely to ever work for such a Group in the future; but then why would you want to work in the environmental mainstream if you consider them to be acting hypocritically? Then again, your bona fide newpaper article, or radio / television interview could completely change how the environmental mainstream is viewed by both the corporate and political world (“One of us”) and those people who really want a future for humanity (“Not one of us”).

Many mainstream Groups work with, and get money from, corporations. The largest groups like WWF, Conservation International and The Nature Conservancy take money from large companies as a matter of course, and there is no doubt at all that such a relationship has a deeply adverse effect on the modus operandi of the groups themselves. Johann Hari puts it like this:

The green groups defend their behavior by saying they are improving the behavior of the corporations. But…the pressure often flows the other way: the addiction to corporate cash has changed the green groups at their core. As MacDonald says, “Not only do the largest conservation groups take money from companies deeply implicated in environmental crimes; they have become something like satellite PR offices for the corporations that support them.”

It has taken two decades for this corrupting relationship to become the norm among the big green organizations. Imagine this happening in any other sphere, and it becomes clear how surreal it is. It is as though Amnesty International’s human rights reports came sponsored by a coalition of the Burmese junta, Dick Cheney and Robert Mugabe. For environmental groups to take funding from the very people who are destroying the environment is preposterous – yet it is now taken for granted.

I went through a period of masquerading as corporations in order to find out what steps NGOs would be prepared to take in order to get finances with which to continue their operations. What I found was often revealing and disturbing. Up to now I have not linked directly to a phone call that I made to The Woodland Trust, but feel it is time to demonstrate how easy it is – by nature of the cosy relationship with corporations – to get such information from hypocritical NGOs. The recording can be found here:

http://www.archive.org/details/WoodlandTrustAcceptDubiousCorporateSponsorship

There is something exhilarating about getting such blatant admissions from what is apparently a “green” group; and if you are able to carry out such subterfuge from the comfort of your telephone (the techniques are described here) then I can assure you, you will remain hooked. If you are not willing to publish your findings to the wider world, then you can always send the recordings to me and I will publish them on your behalf, with as much negative publicity for the Group as I can muster.

Finally, you might have noticed that a number of activities listed in “100 ways” go beyond what most of the Mainstream Groups are willing to do; but that doesn’t mean these actions cannot be carried out “on behalf of” such Groups. We are talking about the kind of things they would not condone themselves, such as barracading shopping malls, or send out radio or TV blocking signals during advertising breaks – to undermine the consumer society. If you can leave a relevant “signature” in the course of your action, then two advantages come into play: first, you are less likely to be found out (it won’t incriminate the group as there won’t be sufficient evidence) and, second, it will force the group to admit they wouldn’t do such a thing, thus undermining their own credentials as activists*. The risk of this area of activism depends on the action being carried out, and is only limited by your own imagination.

I suppose it is fortunate that there are no truly high risk undermining actions that can be taken against mainstream environmental groups – assuming that you are not dealing with psychopathic supporters – but in the event that the combined efforts of Underminers does lead to the downfall of such organisations as wish to see the burgeoning power of corporations and their political puppets continue; to anyone still in awe of the Sierra Clubs and WWFs of the world this is a hugely risky strategy. As far as I’m concerned, it’s about bloody time millions of genuinely caring people stopped being relentlessly asked to carry out pointless tasks on behalf of these groups: it’s about time we decided for ourselves what real change looks like.

*Make sure the action is effective, not just symbolic: hard-core activism that does not have a useful outcome is no better than softly-softly symbolic action.

Posted in Advice, Exposure, Monthly Undermining Tasks, NGO Hypocrisy, Sabotage, Sponsorship, Spoofs, Subvertising, Symbolic Action | 20 Comments »

Boycotting BP Is Like Choosing Your Least Favourite Genocide

Posted by keith on 2nd July 2010

Which is your least favourite genocide?

I don’t know about you, but if I lived in Rwanda then the genocide of 1994 that took the lives of a million people in some of the most brutal ways imaginable would certainly be at the top (or is that bottom) of my list. Then again, anyone who follows the Jewish faith or, indeed, lived through World War II, would have no hesitation in selecting the Holocaust as their least favourite genocide. Then there is the “lost” genocide of Armenia, which modern day Turkey still refuses to acknowledge – certainly not popular in the Caucasus.

I think it’s probably time to stop, don’t you?

Way back in the prime of my naiveté I played a significant part in the Stop Esso campaign in my part of Britain. Also known in the USA as “Stop ExxonMobil”, the Greenpeace-led campaign was inspired by the fact that the then-President of ExxonMobil, Lee Raymond, refused to acknowledge the human element in global warming. Thus, it was reasoned that ExxonMobil / Esso was the “bad boy” of the oil industry and must be suitably chastised.

For about 5 years I, and thousands of fellow campaigners, were tied up in the myth that somehow boycotting and protesting against a single huge oil company would actually make a difference. This was wrong on three counts:

1) Not a single non-political boycott has ever been shown to have a significant impact on the activities of a large corporation. Aside from political trade sanctions or embargoes, the profit margins and sheer scale of these companies are large enough to absorb the impact of such activities. Campaigns that call for boycotts are even less likely to achieve any satisfactory outcome, simply because only a small minority of people ever heed such calls.

2) The aims of the boycotts are, almost without exception, about getting an existing corporation to change its ways. Now in the case of an oil company, what exactly is it that the company is expected to do? Stop selling oil? I’m no financial expert, but this sounds to me like requesting the company effectively ceases trading, which is certainly not what the vast majority of campaigns aim to do. The campaign line ends with accepting a moral compromise which, as anyone who has studied ethics will attest to, is a morally unstable position at best.

3) Single company boycotts are, in effect, condoning the activities of other companies in the same business. I’ll give you an example: when I organised a serial protest of 45 Esso service stations in one day, those taking part in the protests encountered lots of resistance even to such minor demands as getting an oil company to admit to anthropogenic global warming; but more than that, we also encountered a number of very well informed people, one of whom had experienced at first hand the brutal treatment of Nigerians in the Niger Delta by Shell sponsored thugs, and the appalling conditions suffered by people due to the constant flaring of gas and pollution of watercourses. We were asked why we weren’t protesting against Shell, to which the best we could muster was: “That’s not the focus of today’s campaign.” That may have been the case, but by making a single oil company (Esso) out to be the bad boy, as far as the public were concerned, any other oil company was ok.

You may take part in your single company protest, confident that in your heart of hearts you also despise any other company that operates in a similar manner; but unless you make that explicit, or widen your target to include the entire operational gamut, then you are also publicly giving the other companies the green light, in more senses than one.

Posted in Advice, General Hypocrisy, Should Know Better, Symbolic Action | No Comments »

Hands Across The Sand: A New Low In Symbolic Protest

Posted by keith on 24th June 2010

“I dreamed early on in the BP crime-event that The Gulf Gusher could NOT be stopped. I woke up shaking, sweating, my heart pounding. I knew this was information more than merely a dream…I think we have a hole in our heads when we talk about effective action, and we’ve got to think more seriously about what effective action is to stop the destruction of the only planet we have and need…”
(Roxanne Amico)

Yesterday, myself and probably thousands of other bloggers and activists received a press release from New York PIRG, explaining what they would be doing about the horrors of the Gulf, the ravenous appetite of the industrial world for oil, and the continued scorched-Earth policy that all governments pursue in the search for wealth and continued economic growth.

MEDIA ADVISORY – For immediate release

Lauren Schuster, NYPIRG Staff Attorney
347.729.4729, LSchuster@nypirg.org

HUNDREDS TO DEMAND AN END TO OFFSHORE OIL DRILLING AND AN IMMEDIATE TRANSITION TO CLEAN RENEWABLE ENERGY WILL HOLD “HANDS ACROSS THE SAND” AT BRIGHTON BEACH

On Saturday, June 26th, hundreds of students, volunteers and members of NYPIRG’s 1Sky New York Campaign will gather on the shore at Brighton Beach to demand an end to offshore drilling and an immediate transition to clean, renewable energy sources. The activists, standing in silence, will clasp hands along the shoreline, in a stunning visual display of solidarity. The Brighton Beach Hands Across the Sand event is part of a national campaign with hundreds of events taking place in almost every state in the country. For more information about the nation event, please visit: http://www.handsacrossthesand.com.

Who: Hundreds of volunteers and activists from the NYPIRG/1Sky NY Campaign
What: Hands Across the Sand at Brighton Beach
When: Saturday, June 26th at 12pm
Where: Brighton Beach, Brooklyn, NY
Visuals: Hundreds of volunteers clasping hands along the shore
Photos: Photos of the event will be made available for those who are unable to attend

This is part of a national (i.e. USA) event, currently being held in 26 states, which no doubt will be attended by hundreds of thousands of people who for some reason feel that forming chains of people across beaches will do the job, will make things all better again.

> What is the point of this, Lauren?

Keith

Hi,

Thanks for your question. The event is taking place in almost every state
in the country at the exact same time and we are standing together to show
solidarity with the Gulf Coast. We will send the message that we want an
end to offshore oil drilling and we want clean renewable, energy now. I
think that sums it up. If you have any other questions or would like more
information, please feel free to call or email. Thanks!

Warmest Wishes,

Lauren Schuster, Esq.
Staff Attorney
NYPIRG | The New York Public Interest Research Group
9 Murray Street | 3rd Floor | New York, N.Y. 10007
LSchuster@nypirg.org
p. 212.349.6460 | f. 212.349.1366
http://www.nypirg.org/enviro/1sky/

Thanks for replying, Lauren. I still don’t understand how this will actually change anything – who will get the “message” and what do you honestly except them to do with it?

Keith

Hi Keith,

That’s a fair question. So, we hope to and already have started attracting a fair amount of media attention, which is the first step. We are also collecting petition signatures at the event which demand comprehensive climate and clean energy solutions. We will deliver these petition signatures along with pictures of the event and a letter urging out leaders at every level of government to support climate and clean energy legislation next week. Hopefully, the force of hundreds of people from hundreds of organizations across the country doing this at the same time will demonstrate that we’re serious. Finally, bringing people together at an events like this makes everyone feel energized and engaged in the issue. We are going to need a lot of passionate people who are ready to help us move mountains to get climate and energy done. At the end of the day, it’s really about about bringing people together.

With that said, you should come out, see what it’s all about and then you can be involved with the follow up so you can see how a little hand holding can have a big difference.

Warmest Wishes,

Lauren Schuster, Esq.

I think the key word here is “hopefully” – which suggests that even the organisers give little chance of it actually achieving anything. Do you have any examples where such actions have created the kind of change you are asking for? I personally, cannot think of one. All successful actions I am aware of have involved some element of direct action, including sabotage and/or mass disobedience.

Best

Keith


(Cartoon courtesy of Code Green by Stephanie McMillan)

The dialogue continues below – please join in…

UPDATE: Just received this comment from Chandra (see below) who seems to have uncovered some interesting information about the founder of Hands Across The Sand, Dave Rauschkolb. I don’t have the resources to verify everything here, but if it is all true then the movement would seem to be walking on quicksand:

As for the mastermind behind this protest, Dave R., he’s recently announced to our local community that he has ordered the new Nissan Leaf to show his commitment to renewable energy. I once had a conversation with Dave about Peak Oil, of which he had never heard. That’s innocent enough, we were all there once. Dave has personally been invited to numerous sustainable forums over the last few years, of which I don’t recall him ever attending. He’s a very busy man. Dave is a three restaurant owner surf dude, who jet sets all over the world and has been known to indulge in poker excursions to Las Vegas. Dave lives in one of the most affluent developments in our county. I seriously doubt that Dave has evaluated any of his menus for sustainably acquired seafood, yet Dave claims to love the Gulf and care deeply for it’s inhabitants. Dave cut down a vital stand of old sand oaks from the dunes that were impeding the beach views from his latest restaurant endeavor. Dave is now regarded as a local hero and face of environmental stewardship and activism. Dave is planning yet another Hands Across the Sand event for next year. Be sure to get your T-shirt!

Posted in NGO Hypocrisy, Should Know Better, Symbolic Action | 9 Comments »